We were the first widely distributed magazine in the world to promote a healthy plant-based, active lifestyle. We continue to lead the way in providing cutting edge information on nutrition and exercise, in a way that is fun and remarkably easy for all.
We offer scientific information on a range of topics from raising healthy kids, to longevity, to avoiding disease, to improving athletic performance. We are proud to have much higher standards than other magazines for scientific claims. Our articles are known to require citations worthy of top academic journals.
We offer inspirational stories of healthy living for all, from athletes of all ages and backgrounds from all over the world who are breaking records and accomplishing great things to folks overcoming disease and losing weight, transforming their lives. The message is simple. If they can do it, you can do it too! And, we want to help!
We offer information on the most eco-friendly, hypo-allergenic, healthy gear and clothing for all sorts of athletic activities.We regularly give awards for the best products. Our recommendations are trustworthy and unbiased as we, strictly, do not accept payment for our words of praise.
We offer the healthiest, plant-based recipes that are always delicious as well as optimally nutritious. Great chefs know that flavor needs very little to no sugar, little to no salt, little to no oil, and can be gluten-free and can be raw. Nature provides all we need to enjoy life in a healthy way! We love showing you how!
We offer articles written by experts that you can trust: top scientists, doctors, and athletes. Many of our columnists are best-selling authors and popular lecturers with large followings.
We offer a community for readers who already lead or are looking to lead a healthy and fit plant-based lifestyle, through not only the magazine pages, but our interactive website and events.
We realize that the health-seeking community that we serve is diverse, and growing rapidly. Unlike most other magazines, we try to make sure that such diversity is represented in each issue.
our readers... loyal & enthusiastic
Social Media Followers: over 106k
Website Visitors: 420k annually
Subscribers: 40k to 100k readers per issue.
More than just CPM. Our audience is large, and constantly expanding. But the real value of advertising with VHF transcends the simple CPM (cost per thousand) promoted by a lot of publications. The most frequent comment we get from our readers is that VHF is the ONLY magazine they read cover-to-cover. It’s the ONLY magazine they save and re-read. Why? If you are interested in health and/or fitness and you are veg-inclined, our publication is the ONLY source for your community in the world. We are also well-respected for providing content that is substantive and reliable. So if you have a product for folks with vegan health and/or fitness interests, we are your best (only) means of reaching them as a specific group.